The National Poetry Day’s Piccadilly Circus display is a welcome drop of visual poetry in an ocean of brandspace
The big advertising displays of Piccadilly Circus have long been dominated by the big brands: Coca-Cola, McDonald’s, Samsung, etc.
Five years on, the ‘dissonant’ London 2012 visual identity still doesn’t work. Meanwhile, designers pine for Tokyo, Mexico City and Munich … By Elizabeth Glickfeld
‘Let the games begin,’ they said, and so to the latest round of logo-bashing writes Elizabeth Glickfeld. It’s lucky logos don’t have feelings.